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Preface

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    45862
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    About Introductory Business Statistics

    Introductory Business Statistics is designed to meet the scope and sequence requirements of the one-semester statistics course for business, economics, and related majors. Core statistical concepts and skills have been augmented with practical business examples, scenarios, and exercises. The result is a meaningful understanding of the discipline which will serve students in their business careers and real-world experiences.

    Coverage and scope

    Introductory Business Statistics began as a customized version of OpenStax Introductory Statistics by Barbara Illowsky and Susan Dean. Statistics faculty at The University of Oklahoma have used the business statistics adaptation for several years, and the author has continually refined it based on student success and faculty feedback.

    The book is structured in a similar manner to most traditional statistics textbooks. The most significant topical changes occur in the latter chapters on regression analysis. Discrete probability density functions have been reordered to provide a logical progression from simple counting formulas to more complex continuous distributions. Many additional homework assignments have been added, as well as new, more mathematical examples.

    Introductory Business Statistics places a significant emphasis on the development and practical application of formulas so that students have a deeper understanding of their interpretation and application of data. To achieve this unique approach, the author included a wealth of additional material and purposely de-emphasized the use of the scientific calculator. Specific changes regarding formula use include:

    • Expanded discussions of the combinatorial formulas, factorials, and sigma notation
    • Adjustments to explanations of the acceptance/rejection rule for hypothesis testing, as well as a focus on terminology regarding confidence intervals
    • Deep reliance on statistical tables for the process of finding probabilities (which would not be required if probabilities relied on scientific calculators)
    • Continual and emphasized links to the Central Limit Theorem throughout the book; Introductory Business Statistics consistently links each test statistic back to this fundamental theorem in inferential statistics

    Another fundamental focus of the book is the link between statistical inference and the scientific method. Business and economics models are fundamentally grounded in assumed relationships of cause and effect. They are developed to both test hypotheses and to predict from such models. This comes from the belief that statistics is the gatekeeper that allows some theories to remain and others to be cast aside for a new perspective of the world around us. This philosophical view is presented in detail throughout and informs the method of presenting the regression model, in particular.

    The correlation and regression chapter includes confidence intervals for predictions, alternative mathematical forms to allow for testing categorical variables, and the presentation of the multiple regression model.

    Pedagogical features

    • Examples are placed strategically throughout the text to show students the step-by-step process of interpreting and solving statistical problems. To keep the text relevant for students, the examples are drawn from a broad spectrum of practical topics; these include examples about college life and learning, health and medicine, retail and business, and sports and entertainment.
    • Practice, Homework, and Bringing It Together give the students problems at various degrees of difficulty while also including real-world scenarios to engage students.

    About the authors

    Senior contributing authors

    Alexander Holmes, The University of Oklahoma

    Barbara Illowsky, DeAnza College

    Susan Dean, DeAnza College

    Contributing authors

    Kevin Hadley, Analyst, Federal Reserve Bank of Kansas City

    Reviewers

    Birgit Aquilonius, West Valley College
    Charles Ashbacher, Upper Iowa University - Cedar Rapids
    Abraham Biggs, Broward Community College
    Daniel Birmajer, Nazareth College
    Roberta Bloom, De Anza College
    Bryan Blount, Kentucky Wesleyan College
    Ernest Bonat, Portland Community College
    Sarah Boslaugh, Kennesaw State University
    David Bosworth, Hutchinson Community College
    Sheri Boyd, Rollins College
    George Bratton, University of Central Arkansas
    Franny Chan, Mt. San Antonio College
    Jing Chang, College of Saint Mary
    Laurel Chiappetta, University of Pittsburgh
    Lenore Desilets, De Anza College
    Matthew Einsohn, Prescott College
    Ann Flanigan, Kapiolani Community College
    David French, Tidewater Community College
    Mo Geraghty, De Anza College
    Larry Green, Lake Tahoe Community College
    Michael Greenwich, College of Southern Nevada
    Inna Grushko, De Anza College
    Valier Hauber, De Anza College
    Janice Hector, De Anza College
    Jim Helmreich, Marist College
    Robert Henderson, Stephen F. Austin State University
    Mel Jacobsen, Snow College
    Mary Jo Kane, De Anza College
    John Kagochi, University of Houston - Victoria
    Lynette Kenyon, Collin County Community College
    Charles Klein, De Anza College
    Alexander Kolovos
    Sheldon Lee, Viterbo University
    Sara Lenhart, Christopher Newport University
    Wendy Lightheart, Lane Community College
    Vladimir Logvenenko, De Anza College
    Jim Lucas, De Anza College
    Suman Majumdar, University of Connecticut
    Lisa Markus, De Anza College
    Miriam Masullo, SUNY Purchase
    Diane Mathios, De Anza College
    Robert McDevitt, Germanna Community College
    John Migliaccio, Fordham University
    Mark Mills, Central College
    Cindy Moss, Skyline College
    Nydia Nelson, St. Petersburg College
    Benjamin Ngwudike, Jackson State University
    Jonathan Oaks, Macomb Community College
    Carol Olmstead, De Anza College
    Barbara A. Osyk, The University of Akron
    Adam Pennell, Greensboro College
    Kathy Plum, De Anza College
    Lisa Rosenberg, Elon University
    Sudipta Roy, Kankakee Community College
    Javier Rueda, De Anza College
    Yvonne Sandoval, Pima Community College
    Rupinder Sekhon, De Anza College
    Travis Short, St. Petersburg College
    Frank Snow, De Anza College
    Abdulhamid Sukar, Cameron University
    Jeffery Taub, Maine Maritime Academy
    Mary Teegarden, San Diego Mesa College
    John Thomas, College of Lake County
    Philip J. Verrecchia, York College of Pennsylvania
    Dennis Walsh, Middle Tennessee State University
    Cheryl Wartman, University of Prince Edward Island
    Carol Weideman, St. Petersburg College
    Kyle S. Wells, Dixie State University
    Andrew Wiesner, Pennsylvania State University

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