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2.5.4: The Supreme Court and Personal Attitudes

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    58600

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    Another interesting research project studied whether the potential Supreme Court ruling on same-sex marriage would change individuals’ personal attitudes about the LGBTQIA+ community (Tankard and Paluck 2017). The authors of this study hypothesized that institutional decisions may change an individual’s perception of social norms, and the impressions of what opinions or behaviors are common or considered desirable by society (Cialdini and Goldstein 2004). The idea is that individuals in a society use social norms as a guide to social behavior because they wish to be accurate in their social judgment and because they wish to avoid social rejection (Tankard and Paluck 2017; Cialdini and Goldstein 2004). The authors point out that previous research had demonstrated this type of effect with social behaviors concerned with energy conservation, voting, and alcohol consumption (Tankard and Paluck 2016).

    Prior to the Supreme Court ruling, the study participants were invited to read a brief article about the likely outcome of the upcoming Supreme Court ruling on same-sex marriage. Each participant was randomly assigned to read either a version entitled “Supreme Court likely to rule in favor of gay marriage” or a version entitled “Supreme Court unlikely to rule in favor of gay marriage.”. Participants then responded to a series of questions about demographics, other social viewpoints, and behaviors (Tankard and Paluck 2017).

    This study is based on empiricism and the scientific method. The hypothesis that the Supreme Court ruling may change the attitudes of individuals is based on previous research that demonstrated such an effect in other similar situations. The hypothesis was tested experimentally and the result from this study suggests that perceptions of Americans’ current and future support for same-sex marriage can be changed by a positive Supreme Court ruling on same-sex marriage. However, the research found that personal attitudes and feelings toward same-sex marriage and people in the LGBTQIA+ community did not shift in the wake of a potential ruling. The difference here is based on what an individual may accept as a societal norm against how they feel personally about the subject. That is, an individual may feel that it is acceptable for individuals of the same sex to have legally recognized marriages but may still feel that it is not morally right for them personally. The research showed that these personal feelings did not shift in the same way as the perception of societal norms did.


    This page titled 2.5.4: The Supreme Court and Personal Attitudes is shared under a CC BY 4.0 license and was authored, remixed, and/or curated by .

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